Lauruss Infotech
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Wellness

Focus Factor

Brain-training tools that pair with the supplement people already love.

iOSAndroid
70%
Boost in user concentration session time
50%
Increase in daily engagement with brain-training exercises

Focus Factor is a trusted name in the world of brain supplements and cognitive wellness. But like many successful product brands, they saw an opportunity to go further, to create a digital space that keeps users mentally sharp, not just physically healthy. That's where we came in: to help build an app that supports brain health through daily engagement and interactive features.

Focus Factor logoProduct preview

The product, on the device that matters.

Screens from the shipping build of Focus Factor. Designed to work on the first try and survive everyday use.

iOSAndroid
Focus Factor mobile screens

The problem

Where things stood.

Their existing mobile app wasn't really doing justice to the brand. It was basic, had very little interactivity, and users weren't sticking around. The experience felt flat, and it didn't reflect what Focus Factor stood for: active, long-term cognitive wellness. On top of that, the app didn't make it easy to discover or buy products. In short, it needed a serious upgrade, both in functionality and experience.

The solution

What we built.

We rolled up our sleeves and rebuilt the app from the ground up, keeping the native stack with Swift and Kotlin, and adding a cross-platform game engine to power fun, bite-sized brain games. We also integrated Shopify directly into the app, so users could check out Focus Factor's product range while staying in their wellness flow. The result? A much more vibrant, useful, and sticky experience.

Goals

What we set out to move.

  • Turn the app into something people would actually enjoy using every day.
  • Add brain games and activities that support memory, focus, and problem-solving.
  • Seamlessly connect to their Shopify store so users can shop without leaving the app.
  • Make sure the platform could grow and perform reliably across iOS and Android.

How we did it

The shape of the engagement.

  • Designed and integrated a set of casual brain games targeting different cognitive skills.
  • Used Firebase to handle login, real-time analytics, and daily push notifications.
  • Connected the Shopify backend to let users browse and buy supplements in-app.
  • Refined the user experience to ensure smooth transitions between games, content, and shopping.
  • Worked closely with the client's team to reflect the brand's wellness-first vibe in every screen.
Tech stack

Built with the tools that fit the project.

FirebaseFirebase
SwiftSwift
KotlinKotlin
Results
70%
Boost in user concentration session time
50%
Increase in daily engagement with brain-training exercises

With this relaunch, the Focus Factor app isn't just an extension of the product line, it's part of the product. It helps users stay sharp, feel good, and connect with the brand on a deeper level. Whether it's a daily game or a quick supplement order, the app now supports cognitive wellness from multiple angles, and that's a win for everyone.

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Have an idea worth building well?

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